Giving, and receiving, expert feedback on web copy
Approvals, sign-offs, stakeholders, feedback and other horrors When you write corporate web content, a lot of approvals and sign-offs stand between your first draft and the big shiny “publish” button....
View ArticleLeave minor changes out of your full content review process
Editing content? It makes sense to review major changes as thoroughly as new content, and to have a shorter, easier process for minor changes. The hard part is defining each type of change. You might...
View ArticleOne thing we all know about workflow: No-one knows enough about what’s going on
It takes a team of people with a range of skills and knowledge to create our web content. The way we work together and organise the tasks that go into creating content is, in sum, “workflow”....
View ArticleSign-off is like road works
I’ve already written about how sign-off processes make it hard to collaborate properly. Now we turn to another reason sign-off sucks: It’s slow and frustrating, like roadworks. You might typically have...
View ArticleMaking risk management work (1): Roles and definitions
This post is part of the Content Is The Web risk management series. So you already know that your sign-off process slows things down and makes it difficult to work with others. But you still need some...
View ArticleHow to kneecap the IPCC with bad workflow
Politics, science, climate change, and the worst possible approval process The article is behind The Economist’s paywall (and in its May 10, 2014 edition), under the playful heading Inside the sausage...
View ArticleMaking risk management work (2): Holding conversations
This post is part of the Content Is The Web risk management series. You know the roles and definitions that risk management is based on, so now we turn to how to talk about risks with your risk...
View ArticleMaking risk management work (4): The tools you need
This post is part of the Content Is The Web risk management series. This post explains the tools and tables you’ll use to manage risks properly. It follows on from earlier posts about the framework and...
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